Small tools that help your buyers say yes
Somewhere in every large deal, your champion has to sell you internally — in a room you're not in. The best thing you can hand them is a tool that makes the case for them, in their own numbers.
A working calculator is embedded on this page. Enter your own figures — the number you see is the argument your champion carries into the committee.
Cost of a slow sales cycle
Illustrative model. The real tool your buyer forwards to their committee is calibrated to your funnel, your finance team's assumptions, and your product's shape.
That took a few days to build. When a prospect enters their own figures and sees the result, the number becomes theirs — which is far more persuasive than anything you could claim in a deck. And when they forward it to their committee, your argument walks into the room without you.
Four shapes, one job — help the buyer decide
Narrow on purpose
These aren't products. Each tool does a single sales job well, which is exactly why it can be built in days rather than quarters. (Sometimes called vibe-coded — your buyers neither see nor care how it was made.)
- One toolOne decision it helps make
- One audienceThe committee your champion faces
- One numberThat reframes the conversation
- One weekFrom brief to shipped
Sometimes called vibe-coded — your buyers neither see nor care how it was made.
Cheap enough to test
If a calculator lifts your conversion, scale it. If it doesn't, you've spent very little finding out. That speed is the point — it makes experimenting with sales tools practical instead of a once-a-year IT project.
You own it, from day one
Hosted in your accounts, documented, yours to keep running.
A tool-led conversion result will land here after the next proof-mining sprint.
Mechanism: a champion opens the calculator, enters their numbers, forwards the result to their committee, and the deal moves without you in the room. We'll publish the named example the moment the client sign-off is in.
Common questions every first call.
Days to a couple of weeks for most — that speed is the advantage.
Let's find the one tool that would unstick your biggest deal. what we'd fix first.
Bring the deal that's dragging, the objection your champion can't shake, and the number the committee actually cares about. We'll sketch the tool live.