A GTM engines lab.
Not an agency.
Senior operators building pipeline infrastructure for B2B revenue teams — owned by your team when we leave.
- $74M+
- Pipeline sourced
- Across 2024–2026 engagements
- 11.4%
- Avg cold email reply rate
- Last 12 months
- 62%
- Diagnostic completion rate
- Interactive assets
- 9 days
- Avg time to first SQL
- Active engagements
- 2022
Founding thesis
Pipeline agencies sell campaigns. Operators ship infrastructure. We started building under the second model.
- 2023
First production AI stack
Shipped the first Clay-native enrichment + signal layer wired directly into a client's CRM.
- 2024
MENA expansion
Opened the Dubai operator pod to support GCC enterprise expansion mandates.
- 2025
Interactive assets
Launched diagnostic-grade assets that replaced static lead magnets across the portfolio.
- 2026
$74M+ sourced
Crossed $74M in attributed pipeline across active engagements, with handoff in 9 of the last 12 builds.
From campaign chaos to operating rhythm.
- Born from a portfolio of frustrated revenue teams
- Every engagement ships infrastructure your team owns
- Operator pods in EU, NA, and the GCC
The builders behind the engine.
A small senior team. Research, systems, automation, creative, RevOps, execution.
Senior operators we borrow brains from.
Our advisor bench keeps every engagement honest — across GTM, fintech, and MENA expansion.
Qais Gharaibeh
Special Advisor on Campaigns for B2B SaaS firms entering the MENA market
Sameer Sortur
Special Advisor on Campaigns for B2G SaaS firms entering the Middle East market
Gary Amaral
Special Advisor on Campaigns for B2B SaaS firms entering the North American market
Six rules that decide every engagement.
Systems over campaigns
Every engagement ships infrastructure the client owns — not a slide deck and a sequence.
Operators, not account managers
The person who scoped the build is the person inside your workspace on Tuesday morning.
Evidence before claim
Every personalization line, every metric, every routing rule is traceable to a source.
Compounding over launching
We optimize for what month 6 looks like — not what week 2 demoed well.
Handoff is a feature
When we exit, your team inherits documented playbooks, dashboards, and SOPs — not vendor lock-in.
Boring infrastructure, sharp output
Deliverability hygiene, RevOps plumbing, and audit trails are the boring layer. The output is anything but.
Talk to the operator who would actually run the build.
No SDR funnel. No account manager. 30 minutes with a principal.