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◇ Field notes

Thinking from the GTM engines lab.

Notes on outbound, automation, pipeline infrastructure, and the engines behind modern B2B growth.

◇ Best Practices4 min

How to Hire an Outbound Agency?

Want to know how to hire an outbound agency? Then have a look at this blog, here we have broken down and simplified the entire process for you.

Jan 20, 2022→
◇ Best Practices10 min

The Difference Between Cold Email and Marketing Email

In this article we'll help you understand the differences, benefits & even the common mistakes that happen while executing these two i.e. cold email & marketing email.

Jan 19, 2022→
◇ Best Practices11 min

How to Improve Bounce Rate of Cold Email and What are the Types of Email Bounce?

This article explains everything about email bounce rate and how it is an essential factor to reach your target audience online.

Jan 18, 2022→
◇ Best Practices8 min

6 Reasons why Email Marketing is Important for your SaaS Business

In this article, we will discuss the main purpose of email marketing in the SaaS business and how to do it the right way and gain success.

Jan 17, 2022→
◇ Best Practices5 min

What are the Most Effective Lead Nurturing Strategies for 2022?

In this blog, we will unveil the perks of nurturing leads & some lead nurturing strategies enterprises must follow to thrive in the market.

Jan 16, 2022→
◇ Best Practices4 min

Benefits of Working with an Outbound Agency

Hire an outbound agency to witness high-quality leads and sales that will take your business to the next level. It's time to gain an edge over your competitors.

Jan 13, 2022→
◇ Best Practices13 min

9 Tips on How to Write a Cold Marketing Email

In this article, we are going to explore 9 tips to write a cold marketing email to your prospects so that you can make the most out of your cold outreach campaigns.

Jan 12, 2022→
◇ Best Practices8 min

How to Improve Click Through Rate of an Email?

Have a look at this article if you want to improve your CTR. Here you will get a brief summary of what click through rate is & how it benefits.

Jan 11, 2022→
◇ Best Practices8 min

Is Cold Email Marketing Dead? Need of Cold Email Marketing

In this article, we will look at all the aspects that indicate why email marketing is not dead and the various dead tactics and practices.

Jan 10, 2022→
◇ Best Practices8 min

What are the Benefits of Cold Email Marketing?

Here we have a quick rundown of the benefits of cold email marketing with some details that will convince you to incorporate the supplement strategy into your marketing plans.

Jan 9, 2022→
◇ Best Practices8 min

Hard Bounce vs Soft Bounce Email Marketing- Key Differences

Find out the key differences between hard bounces and soft bounces in email marketing, how to avoid them, and how to improve your overall send rate.

Jan 4, 2022→
◇ Best Practices14 min

B2B Appointment Setting: Tips to Book More Meetings Immediately

In this article, we will take a closer and more detailed look into how to book an appointment with your client almost immediately after you open business talks.

Dec 30, 2021→
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