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◇ Case study · Engagement

Airborne App.

Airborne App was a small company with limited resources. They needed a lean (yet effective) GTM plan with execution.

Airborne Applogo
Engagement
Cold email · Content marketing · SEO · Landing pages
Region
Industry
SalesTech
Duration
6 months (2020)
Book meetings with prospectsBrand awareness
75
Meetings booked
45
Qualified opportunities
◇ Challenge

The challenge

Airborne App was a small company with limited resources. They needed a lean (yet effective) GTM plan with execution.

Approach

How we shipped the engine.

Three sequenced phases — diagnose, build, run. No pitch decks, no pooled SDRs.

  1. 01 · Approach

    How we ran it

    Cold outreach agencies are a niche segment, so we used manual research to accurately identify and target these accounts. Our outreach strategy included cold email campaigns that highlighted the specific problems Airborne solves for agencies. In parallel, we supported brand awareness through content marketing and SEO initiatives.

    ◇ Operator says
    “Growth Rhino was instrumental in developing and managing our GTM. We wanted to build a pipeline of beta customers before we officially launched.
    Lee Gladish · Founder
    Let's build

    A pipeline engine, shipped like this one.

    A 30-minute audit. We map your current motion, name what's leaking, and show you what shipping looks like for your sector.

    Airborne App — Case Study | Growth Rhino