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Interested replies
12 months
Engagement length
$750K+
Pipeline sourced
◇ Case study · Music production
Music Production Agency
Umbra Music Production & Entertainment.
Umbra is a music production and entertainment company founded by musicians. They had little outbound experience and one clear goal: more local meetings, and a professional network in the region worth having.
We found the agencies that commission this work, went at their decision-makers on LinkedIn, and rebuilt the founders' own profiles so the outreach landed on people who could see the credibility behind it.
◇ Snapshot
- The brief
- Secure more local meetings and build a professional network in the region.
- Who they needed to reach
- Decision-makers at branding, film and social media agencies.
- Market
- Dubai, United Arab Emirates.
- Channels
- LinkedIn.
- Timeline
- Six months, 2025.
400+
Targeted connections added
70+
Conversations started
15
Business opportunities
Before
- Founders with little outbound experience
- A network that had to be built from nothing locally
- Profiles that did not show the work behind them
- No list of the agencies that commission this work
After
- Branding, film and social agencies identified from G2 data
- Direct outreach to the decision-makers inside them
- Both co-founder profiles rebuilt around case studies and past work
- Introductions the founders could not have made alone
◇ Challenge
The challenge
As musicians-turned-founders, the Umbra team had little experience with outbound and were looking for an agency to help them secure more local meetings. Their primary goal was to expand their professional network within the region and build meaningful business connections.
◇ Approach
Fix the profile, then send the message.
- 01
How we ran it
We scraped G2Crowd to identify relevant agencies in branding, film, and social media, and conducted targeted outreach to key decision-makers. In parallel, we optimized the co-founders' LinkedIn profiles to appear more professional and credible, highlighting case studies and past work to build legitimacy and trust with prospects.
◇ Results
A network built, not waited for.
Outreach on LinkedIn only works if the profile behind it survives a click, so the co-founders' profiles were rebuilt around case studies and past work before any message went out.
The result was a set of introductions in Dubai the founders could not have made on their own.
Are you starting a network from nothing in a new city?
Book a 30-minute audit →◇ In their words
“Growth Rhino was pivotal in expanding our network in Dubai. They opened doors to high-quality connections for my co-founder and me—making introductions we couldn't have achieved on our own.”
Moritz von Kraemer · Co-Founder
◇ Let's talk
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